Friends of Viridiant,
Viridiant has been proud to deliver EarthCraft certifications across the Mid-Atlantic for nearly two decades. Our journey began as EarthCraft Virginia, created to bring the program to the Commonwealth, and since then, Viridiant has served as the program administrator and primary provider of EarthCraft certifications in Virginia.
As the built environment and sustainable construction landscape continue to evolve, so too must the administration of EarthCraft. Therefore, we believe the program will be best positioned for long-term success under singular leadership through Southface Institute.
This is a full-circle moment. The EarthCraft program was founded in 1999 by Southface in partnership with the Greater Atlanta Home Builders Association as one of the nation’s first green building certification programs. In 2006, we partnered with Southface to bring EarthCraft to the Mid-Atlantic, helping the program grow from its Georgia roots into a regional green building program recognized for energy efficiency, sustainability, and building performance.
The landscape of built environment certification programs has matured over the years, because of the growing strength of the ecosystem of organizations capable of providing high-quality technical support. We believe that expanding options for program delivery and creating consistency in administration will strengthen the EarthCraft program’s quality, client experience, and reach.
Starting October 1, 2025, Southface will assume full management of the EarthCraft program, with Viridiant and other certified Technical Advisors providing project support under the leadership of Southface.
While Viridiant will remain closely involved in the strategy and continued development of EarthCraft as a key advisor, we will now primarily function as a Technical Advisor (TA), focused on supporting projects and builders while Southface manages program registration, training, and final certification approval.
This shift creates an opportunity for new TAs to join in EarthCraft delivery, ensuring we can innovate to better serve program clients and the built environment community.
Thank you for continuing to build better, for good, with us. We’re excited about this next chapter for EarthCraft as it expands access, strengthens quality, and positions the program for even greater impact across the Mid-Atlantic and beyond.
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